Florals represent the most diverse and most popular family of fragrance. Be it a beautiful bouquet of long-stemmed roses, or a powdery pot of jasmine, florals range in intensity from airy, light and delicate to heady and deeply sweet. Often associated with sultry, passionate or romantic moods, florals are so much more complex. While traditional floral scents like freesias, neroli, gardenia and tuberose are staples in any fragrance collection, modern florals have evolved to incorporate unexpected botanical scents that add freshness, soften their intensity and allow them to transition beyond the sweet, to green and fruity seasons of Spring and Summer. There now really is a flower for every occasion!